Unify your data to exploit its full potential
Splio CDP is a SaaS platform that enables marketers to reconcile, unify and synchronise customer data from all touch points.
Connected to your entire ecosystem, Splio CDP enables you to optimize the activation and analysis of clean, unified and reliable data, for optimized performance and marketing ROI.
Import and Clean
Splio CDP centralizes all your ecosystem data and standardises them through normalisation rules.
Match and Merge
Splio CDP deduplicates your data and creates a Master ID per contact that will be used throughout the information system.
Score and Segment
Enrich your data and refine your segmentations with calculated fields and scores.
Sync and Activate
Synchronise your data in real time with your activation and reporting tools (marketing automation, BI and other third-party applications).
to cross-reference data, more productive and autonomous on data.
through advanced segmentations, elaborate scenarios and personalised communications.
based on real-time, unified and reliable data to make the right decisions.
through rich data exploitation, cost and resource optimisation
We needed a platform that could support us at every stage of our development. Splio puts customer knowledge at the heart of our growth and strategy, and offers us a structure that moves at our pace alongside an expert team that understands our model and our needs.
Our Individuation® Marketing Software Suite enables marketer to activate and engage their customers in order to build a unique, long-lasting and respectful relationships with each one of them.