Predictive AI

Optimize your CRM plan with AI

Predictive CDP for intelligent CRM

Splio supports you at every stage of your growth with a modular CDP, available with or without artificial intelligence.

Splio's predictive CDP integrates all the advantages of a complete CDP with all the benefits of AI.

Splio Predictive AI harnesses the intelligence of customer data to anticipate their behavior in order to optimize CRM plans plan and generate incremental sales for each campaign.

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CDP + Predictive AI, Combined!

Let Splio Predictive AI optimize your customer marketing

Optimization of
data

Unify your data from all contact points to predict behavior and deploy intelligent scenarios

Campaign optimization

Send more campaigns and maximize their reach by controlling marketing pressure per day and per channel

Performance optimization

Increase incremental sales with actionable insights from each of your campaigns thanks to actionable insights

Customer Data Platform

Unify your customer data and turn it into actionable data

Data Management: create the data foundation for your entire CRM
Data Activation: activate reliable, relevant data
Customer insights: increase your customer knowledge
Data Analytics: optimize your CRM strategy

More >>> Customer Data Platform

Campaign planning

Control and optimize your marketing pressure on all your channels

Integrate your campaign plan into the platform and manage it on a weekly basis
Centralize your planning of full-base, predictive, segmented campaigns on all channels
Manage your marketing pressure by day, by week, by channel
Control your distribution volumes by integrating your rules and constraints

Predictive audience

Identify the best audience per campaign with the most powerful scoring engine on the market

Define the objective of your campaign(in-store product sales, traffic, engagement...)
Create campaigns in just a few clicks: date, channel, audience, offer
Communicate on 100% of your product catalog
Create high-performance campaigns based on offers: categories, products, brand (trade), etc.

Predictive Insights

Track sales trends and benefit from actionable insights

Identify speaking opportunities based on purchase predictions and revenue potential for your products
Identify the most relevant topics for acquiring new customers
Optimize the compatibility of topics and products promoted for your customers
Find new product communication opportunities based on your customers' purchase probabilities

Maximize the Lifetime Value of all your customers

Anticipating the risk of churn

Churn prediction scores to move forward with the right tactics

Maximize
customer base

Detection of the 20% of customers generating 80% of sales for each campaign at time T

Optimizing acquisition

Automatic calculation of audiences similar to recent buyers (lookalike)

Reactivate inactive

Interaction via other channels with more relevant content

Choose Splio.

Leverage the full potential of your data to engage your customers in a unique and lasting relationship.