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The Splio platform allows marketers to create transactional and relational loyalty programs while ensuring a unique customer experience across all channels. This allows internal teams to be aligned with the same objective of increasing on and offline sales.
At Splio, we identify five, five steps to get the most out of our loyalty marketing platform. From managing your data internally, to managing your marketing campaigns, to building your sales team, here are the five steps.
Align the customer experience by merging your on and offline channels. With a single view of your customers, create comprehensive marketing programmes by segmenting the base based on behaviour, purchase history, and loyalty data.
Engage your customers online and in-store to leverage on and offline customer insights. Deliver a unique experience to your customers by providing them with the most unified shopping experience across all channels and shopping preferences.
Launch successful loyalty programmes and marketing campaigns. Move from marketing automation to authentic loyalty marketing by targeting and personalising communication to your customers. Leverage customer insights, data and behaviours, all through a single platform.
Set the tone and then let your Store Managers manage their local campaigns. Boost your company's marketing performance by letting those closest to the business decide what and when marketing campaigns get sent to their customers.
Train and arm marketing and sales personnel with metrics to deliver effective campaigns. Gain insight into audience behaviors on and offline and measure the effectiveness of marketing actions.
Powerful features delivering loyalty marketing. Combined, these features will build powerful and effective loyalty marketing across all channels on and offline driving increases in sales and revenue.
Give internal teams access to create coordinated and tailored campaigns that connect you directly to customers.
Develop campaigns that are based on real customer buying behaviors. Plan, trigger and automate campaigns across multiple channels both instore and online to reach every customer.
Dynamically create and personalize emails, SMS and WeChat to create individual relationships with customers. Use templates from your library and preview on multiple devices before sending.
Analyze the performance of your campaigns, calculate the ROI, profitability and measure deliverability. Compare and consolidate all reports from campaigns. Be in complete control.
Use multidimensional 360° targeting to create ultra precise customer segments. Set and limit the number of customers in your segments and focus on generating traffic instore and encouraging purchases online.
Measure customer engagement and attachment to your brand. Use our online and offline scoring and rewarding features to create tiers of loyalty. Follow your ambassadors and measure their impact on your brand.
Thanks to these applications natively installed in all phones, modernise customer relations and make the mobile phone a space for communication, personalised experiences and privileged engagement between your customers and your brand.
Manage all your acquisition, retention and engagement campaigns simply in one single place.
Design standalone strategies or seamlessly incorporate WeChat into your broader omnichannel marketing campaigns.
Know you customers, create loyalty marketing programs that connect to your customers and bring them back instore or online for repeat purchases.
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Align your on and offline customer marketing. Make sure all internal team efforts are coordinated to drive uplift instore and online.
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Keep your best customers. Reward loyalty with tailored offers that ensure you keep your most loyal customers engaged.
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Loyalty means more. Shift from blast marketing to targeted marketing that drives loyalty and delivers repeat sales.
Book a demoOur Individual Marketing® Software Suite enables marketers to activate and engage their customers in all their uniqueness in order to build a unique, lasting and respectful relationship with each of them.