Artificial Intelligence is everywhere these days and its use is constantly expanding. From Netflix's algorithms to medical diagnostics and automatic data breach detection, there are no limits to the range of applications. Marketing is no exception to the rule.

This glossary, especially created for marketers, will first give you an overview of the most commonly used terms related to Artificial Intelligence. It will allow you to better understand the technology behind it and to better communicate with data experts.

In a second step, we will provide you with an Individuation Marketing glossary, introducing you to Splio's SaaS marketing platform that uses AI for individuation (hyper-personalization at scale).

Good discovery!